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Get Involved with Tennessee Craft Week!

Get Involved with Tennessee Craft Week!

Tennessee Craft is leading a statewide effort to spotlight and celebrate craft and craft artists across the state during Tennessee Craft Week, October 2-11, 2020. By focusing attention on many craft events in a short time span, all our supporters, the media and the public will better realize the collective impact of craft on our culture, communities and the economy. Our message will remind people that Tennessee craft continues to contribute to Tennessee’s handmade traditions.

How to Get Involved

  1. Plan something during Tennessee Craft Week – like an activity with a participatory or interactive element, a demo, lecture, panel or just an exhibit.
  2. Identify and sign up an existing event like a craft fair or festival that showcases Tennessee artists.
  3. Reach out to artists, art organizations, galleries, museums, libraries and schools in your community to join in to showcase craft during TCW. Ask for their support.
  4. Tell us what you are doing so we can include in our promotions, by July 15.
    We will help publicize the event statewide. If you don’t make this deadline, there will be opportunities to submit event information all the way up to October, but the earlier you submit, the broader we can distribute information about your event.
  5. Register your event by CLICKING HERE.
  6. Document your activities (take photos, record estimates of sales generated, attendance at events and number of participating artists).
  7. Give us your media outlet contacts and we will send press releases for you.

Why Get Involved?

  1. There is strength in numbers – more participants draw increased attention.
  2. American Craft Week (ACW) was the inspiration and runs concurrently with Tennessee Craft Week (TCW). ACW is a national marketing effort for making the fine craft community noticeably more visible during this time.
  3. Tennessee Craft chapters’ activities are promoted together, with help from promotion partners.
  4. All craft artists have an opportunity to participate and be promoted as part of the state-wide group.

Tennessee Craft Week Virtual Events

Because of the uncertainty surrounding COVID-19, we are encouraging participants in this year’s Tennessee Craft Week to plan a fully or partially virtual event, since we don’t know what the guidelines for large gatherings will be in October. A virtual event might look like:

  • A pre-recorded studio tour in which you give viewers a glimpse into your creative process by filming yourself in your studio space and perhaps giving a demonstration of your craft. You could upload this video to YouTube or Vimeo and send a link out to your followers.
  • A live studio tour on Facebook or Instagram. Alert your followers and customers that you will be going live from your studio at a particular time during Tennessee Craft Week.
  • A Zoom demonstration. Zoom calls are free for the first 40 minutes, so you could invite your followers and customers to join you for a demonstration at a particular time. You’ll want to send out the meeting information – login and password – ahead of time, and appoint someone as moderator who can field questions while you are demonstrating.

These are just a few of the virtual event options that you might consider. We will be releasing some “how to” videos soon to walk you through various processes. Join our monthly Zoom calls (link above) and hear what others across the state are doing. Maybe you can collaborate on a virtual event in a way that would not be possible in a live event. Let’s get creative!

Statewide Zoom Calls

Participate in our statewide informational Zoom calls! Click HERE to fill out a contact form and you will be invited to our monthly calls. The next one is July 9 at 11:00 a.m. CDT. Did you miss the earlier Zoom calls? Don’t worry – we recorded them! View the May 6 and May 28 calls.

Plan a Road Trip!

We’re bringing back our Road Trip tool for 2020! CLICK HERE and start planning your Tennessee Craft Week travels.


Help promote Tennessee Craft Week

You can help promote craft in Tennessee by promoting all of the great events across the state. Direct people to this website for the latest list of events. If you need materials we have a variety of options for you – from fliers to posters to hand-out cards! These are all available as PDF documents you can download and print or customize. For questions about these print materials, contact Mary Grissim at mary@grissimgroup.org.

Click Here to download materials and help promote Tennessee Craft Week!

Help us get the word out! Use #TNCraftWeek on social media to promote your events, artwork and craft demonstrations before and during Tennessee Craft Week.

 

 

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